April 18th is another year. For Shishi, the "famous city of leisure clothing in China" and the source of Fujian style clothing, today is a special "agreement" day between the city and the textile and clothing enterprises in China and buyers at home and abroad.

In this business gathering, the passenger flow of the day, the eyes of the textile and clothing industry on both sides of the Taiwan Strait again focus on this. Whether it is new multifunctional fabrics, fashion and scientific and technological accessories, or textile and clothing scientific and technological achievements, we can see the results of Shishi's deep cultivation in the textile and clothing industry.

One yarn weaves hundreds of billions of industries

"There are streets everywhere business, wall-to-wall style clothing", this is the most profound impression of the development of Shishi clothing industry. The Shishi people started from clothing, the blood flow focuses on business and good Jia trade gene. From the clothing trade to the home-run clothing factory, to the joint small clothing companies, engaged in processing, OEM production, products sold throughout the country; From the establishment of medium-sized clothing enterprises and private brands, to the continuous upgrading and selling products to the global market, Shishi, a coastal city with the most complete industrial chain and the most commercial atmosphere in China, has been leading the fashion trend and never stopped the pace of development. It can be said that Shishi, with a small yarn, weaves out the textile and garment industry cluster, and gathers the development force of hundreds of billions of industries...

Today, Shishi has formed a textile and garment industry chain with garment processing and production as the core, covering eight industrial clusters such as synthetic fibers, new fabrics, hardware accessories, textile dyeing and finishing, casual men's wear, children's wear, clothing, shoes, hats, casual pants, and five professional markets such as clothing, fabrics, accessories, textile and clothing, machinery and equipment. At present, with Shishi as the center and the garment industry plate formed by connecting the surrounding areas, there are more than 10,000 textile and garment enterprises with an annual output value of more than 100 billion yuan. It is one of the important textile and garment production bases and distribution centers in our country.

The transformation of digital intelligence enables the industry to refresh

However, as a traditional labor-intensive industry, textile and garment will inevitably encounter bottlenecks such as low efficiency, old structure and high labor cost. If you want to break the game, only to technology-intensive, digital intelligent transformation, from scale development to quality improvement. Over the years, Shishi Municipal Party Committee and municipal government strongly support textile and garment enterprises to promote digital and intelligent transformation.

Hanging system, computer automatic cutting machine, automatic cloth machine...... Into the production workshop of Shishi Carbin Clothing (China) Co., LTD., you will see a set of intelligent clothing production line. "Thanks to intelligent transformation, enterprises can reduce production costs, relieve labor pressure, and greatly improve production efficiency." Carbin company in charge of Fujian district Shi Yaling introduced.

Jinliles is a traditional clothing processing and sales enterprise in Shishi. At the beginning of 2017, the enterprise introduced intelligent wearable technology and developed several smart wearable fashion clothes that can be located by satellite, change color and light. Its first smart wearable clothing production line was launched, and related clothing products were widely praised after entering the market. In Shishi Huafei Clothing Co., LTD., the intelligent production workshop after enterprise transformation not only brings convenience to managers, but also allows workers to master their workload at any time.

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"Number wisdom transformation" leverages Shishi clothing industry to change the traditional mode, so that the industry shows full vitality. At the same time, Shishi City is also actively deploying innovation chain around the industrial chain. In 2017, we introduced Shishi Textile Institute of Apparel and Accessories Industry, National Textile and Fabric Museum, Testing Center of China National Textile and Fabric Council (Quanzhou), Shishi Branch Center of China Textile Information Center, focusing on key links such as "dyeing and finishing improvement, fabric research and development, clothing design", and continued to gather high-end talents in the textile industry. Further complement and improve the service links of the textile and garment industry chain such as commissioned testing, technical consultation, standards and testing training, laboratory construction and planning, promote collaborative innovation of the whole chain, and help the textile and garment industry achieve a "magnificent turn".

Fujian men's wear continues to lead the market

In the development process of Shishi textile and clothing industry, men's clothing manufacturing as a new and dominant force has pushed the development of Shishi industry to a high point for more than 30 years.

Shishi has a lot of reputation, with "China Leisure Clothing City", "China Leisure Fabric Trading City", "National textile industry model cluster", "China Clothing Demonstration Industry Cluster" and many other national honorary titles.

Plug in intelligent "wings" Carbin, is online and offline to accelerate take-off; Seize the private custom market of the emperor brand men's wear, in the new track to strive to "ride"; GUUKA, which drives the fashion industry, stands out among many national fashion brands... Some insiders said that Shishi men's wear brand, focusing on the effective combination of elements in many fields such as society, history and fashion, greatly improved the brand gold content, favored by young consumers, has already become a bright color in the field of "other economy" in China. "Whether it is re-design, re-research and development, or speed up the online layout, all reflect the Shishi men's brand fast response ability to market changes."

Riding the "Dongfeng" of Fujian style clothing, Shishi also tried to use e-commerce to promote the development of "Fujian style" men's wear market, such as promoting the construction of Qingchuang City and Qingchuang online and offline new platform through the advantages of Fujian style men's wear industry cluster; Guide sellers to transform into Amoy brand, and integrate personality, street and tide elements into the brand.

From the famous "famous garment city" in China to the "e-commerce city" in the world, Shishi now shows frequent highlights in innovation, entrepreneurship and creation, the development of commercial economy, exquisite urban construction and other aspects. The city once famous for manufacturing is moving towards a more open and vast sea distance.